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Mini your way

Mini cooper

2017

MINI YOUR WAY is a concept approach that'll enhance the exterior of a Mini Cooper with versatility, while allowing drivers and passengers explore their creative side.

This proposal aims to improve both kids and adults' experience. They would be able to change the looks of cars' exterior via the Mini YourWay App.

Allowing riders the freedom to customize their own cars will increase user experience and satisfaction, whether it is changing solid colors, patterns or images from Google, MINI YOUR WAY can give you something new everyday.

The interior of the the car would have touch-sensitive window panels that allow kids to draw on them. These panels would also display all kinds of augmented-reality information while you drive.

AD: Katy Huang  & Alana Vitrian

Graphic Design: Gabriella Vieira

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